Sample of B2B Article and How It’s a Win-Win for You Both

You’ve known about business-to-business marketing - businesses that market to other businesses, either in the form of a product, service, or informative content - but did you know, with the help of link-building, digital content marketing can help you both out. It’s different than business to consumer writing, where you are marketing to a consumer or individual, instead of a corporation, so of course the rules will be a bit different.

When you target other businesses, you want your content to reflect how you can help them increase their sales and productivity, therefore their bottom line. In an example I will list below, you will see how writing for the B2B market isn’t necessarily hard, it just means learning what the company needs and ensuring you have it, whether that’s a product, service, or just plain good information. Once that’s established, you can link to other publishers that then link-build back to your business, either by a direct quote or other articles that are relevant, increasing your traffic, as well. Better yet, the more links you build, the more you rank on search engines. 
According to Neil Patel, entrepreneur and influencer, it’s vital to have links from diverse sites, to ensure a higher ranking. 



Example: (Article ghostwritten for The Inquisitr, 2014)

401(k) Strategy To Maximize Your Employers Match

https://www.inquisitr.com/1119872/401k-strategy-to-maximize-employers-match/

Since many employers started offering 401k plans back in the early 80’s, millions of employees have taken advantage of this gold nugget and maximized their retirement plans. However, due to the state of the economy and other retirement-based issues, experts have now discovered ways to further maximize this additional retirement safety net so your 401k plans go the way you always dreamed.

Some great strategies for 401k plans are discussed on US News money blog, with an article specifically addressing retirement strategies that will further protect you; these include some strategies about 401k you may not know about but could really help with retirement plans in the future.

In an associated report from this Inquisitr article, Retirement Crisis Looms for the Unprepared, it further drives home the point that workers aren’t saving nearly enough on 401k plans, and since cuts to social security and the ever-decreasing pension funds are occurring at alarming rates, these strategies will be even more critical to your 401k.

One such 401k strategy that is gaining popularity and importance is not accepting the default savings rate. New employees usually net only 3 percent for their 401k plans, so if you put in 3 percent, the company will match your investment. For many people, that may not be enough to secure the same lifestyle into retirement. A good strategy for 401k is every year you get a raise, take 1 percent and sock it away into your retirement plan. By doing so, you should have 20 percent of your pay devoted to retirement, and if the company continues to match your 401k, this could result in a future lucrative nest egg.

Implementing this strategy can also help with maximizing your tax break. Usually, 401K plans allow you to divert paying income tax on retirement savings since investors can contribute up to $17,000, as of 2012. After age 50, it jumps up to $22,000. For couples, it can reach as high as $57,500 and saving in a 401K plan can claim the saver’s tax credit, which can net savings of $1,000 for single people and $2,000 for couples.

Also, you may be tempted to cash out your 401k funds if you quit a job, but doing so before the age of 59 and 6 months amounts to a 10 percent early withdrawal penalty and income tax on the withdrawn amount. Withdrawing early can also cause you to lose out on compound interest, crucial for securing that 401k nest egg.

Utilizing this important strategy will ensure you get the maximum employer’s 401k match. Just remember to ask your HR rep about your 401k questions.

When you can build links back to your company, through several avenues, it can substantially increase your traffic, leading to new customers or clients.