Lehi, UT | 801.636.3788 | julialn72@gmail.com
Highly effective Customer Service Specialist with 10+ years of experience and expertise in transforming taking care of clients, helping them with projects, marketing, sales, and software platforms (AWS & Intel). Adept in email and social media marketing management that increases engagement through planning, writing, and sending emails. Looking to pivot to customer success manager.
· Extensive marketing portfolio with 1000s of quality-published digital content pieces answering clients’ pain points and boosting traffic and leads
· Managed hundreds of high-volume clients’ marketing campaigns, upselling more than $150,000 in marketing services, leading to overall increases of 40% in traffic, leads, and conversions
· Advanced digital marketing skills training in HubSpot, Salesforce, Google Analytics, Copywriting, Social Media, Email, and Leadership
· Coordinate strategy with leadership and writing teams to finalize projects of varying value and complexity, resulting in composition for 4 websites and up to 30 short-form pieces daily
Technical Skills
Business to Business (B2B), Business to Consumer (B2C), WordPress, Marketing Development Fund Management, Google Analytics, Salesforce, SEO, SEM
Professional Experience
Sparkz Marketing | Present Pleasant Grove, Utah | Oct 2023 -
Director of Sales Lead Generation
Director of Sales Lead Generation
• Strategic Planning: Develop and execute comprehensive lead generation plans aligned with organizational goals, ensuring a steady flow of qualified prospects.
• Team Leadership: Lead and inspire a high-performance lead generation team, fostering a culture of excellence, collaboration, and continuous improvement.
• Market Analysis: Conduct in-depth market research and analysis to identify emerging trends, customer needs, and competitive landscapes, shaping lead generation strategies accordingly.
• Technology Integration: Implement cutting-edge tools and technologies, such as CRM systems, marketing automation, and analytics platforms, to optimize lead generation processes.
• Cross-functional collaboration: Collaborate closely with marketing, sales, and product teams to ensure seamless alignment between lead generation efforts and overall business objectives.
• Strategic Planning: Develop and execute comprehensive lead generation plans aligned with organizational goals, ensuring a steady flow of qualified prospects.
• Team Leadership: Lead and inspire a high-performance lead generation team, fostering a culture of excellence, collaboration, and continuous improvement.
• Market Analysis: Conduct in-depth market research and analysis to identify emerging trends, customer needs, and competitive landscapes, shaping lead generation strategies accordingly.
• Technology Integration: Implement cutting-edge tools and technologies, such as CRM systems, marketing automation, and analytics platforms, to optimize lead generation processes.
• Cross-functional collaboration: Collaborate closely with marketing, sales, and product teams to ensure seamless alignment between lead generation efforts and overall business objectives, helping to achieve an overall 30% increase in leads.
• Strategic Planning: Develop and execute comprehensive lead generation plans aligned with organizational goals, ensuring a steady flow of qualified prospects.
• Team Leadership: Lead and inspire a high-performance lead generation team, fostering a culture of excellence, collaboration, and continuous improvement.
• Market Analysis: Conduct in-depth market research and analysis to identify emerging trends, customer needs, and competitive landscapes, shaping lead generation strategies accordingly.
• Technology Integration: Implement cutting-edge tools and technologies, such as CRM systems, marketing automation, and analytics platforms, to optimize lead generation processes.
• Cross-functional collaboration: Collaborate closely with marketing, sales, and product teams to ensure seamless alignment between lead generation efforts and overall business objectives, helping to achieve an overall 30% increase in leads.
Skills: Publishing · Sales Management · Digital Marketing · Lead Generation · Social Media Marketing
Jewels Writes | Lehi, UT
Marketing Manager and Content Creator | 2007 - 2022
● Created strategic marketing and content strategies for contracted clients to drive success across technology fields in alignment with organizational growth strategies
● Supported 80 tech companies as liaison for Intel and AWS as a Partner Marketing Manager, ensuring MDF (Marketing Development Funds) were utilized effectively, leading to $70,000+ in marketing services within a 90-day window
Marketing Manager and Content Creator | 2007 - 2022
● Created strategic marketing and content strategies for contracted clients to drive success across technology fields in alignment with organizational growth strategies
● Supported 80 tech companies as liaison for Intel and AWS as a Partner Marketing Manager, ensuring MDF (Marketing Development Funds) were utilized effectively, leading to $70,000+ in marketing services within a 90-day window
Marketing Manager | 2022 - 2023
● Managed growth and success of 24 major franchise clients, increasing traffic and leads while decreasing cost per qualified lead
Content Marketing Director | 2019 - 2020
· Collaborated with the Creative, Search Engine Optimization (SEO), and Social Media departments in creating and editing unique content for over 120 clients in the B2B and B2C sectors, resulting in client expansion and increased traffic by 30 percent
ATS ShieldSafe & Innova| 2018 - 2019
● Generated and edited engaging content via WordPress to support SEO strategies and drive revenue, leads, thought leadership, and brand awareness, enabling 50% increase in traffic and conversions
● Skills: Social Media Marketing, WordPress, SEO, Email Marketing, Website Management
Diploma, The Institute of Children’s Literature
HubSpot Software Certification, 2022
Salesforce Essential Training Certification 2021
Google Analytics Certification through SkillShare, 2021
IoT Foundations: Fundamentals Certification, 2021
Certified Digital Marketing Masterclass through Udemy, 2021
Certified Content Marketer through HubSpot Academy, 2021
Websites, Portfolios, and Profiles
www.jewelswrites.blogspot.com
www.linkedin.com/in/julianielsen
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